Services and pricing

Fixed prices, published.

What I do

Fixed-price diagnostics up front. Embedded leadership when you want to go deeper.

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Production System Audit
2 weeks · fixed scope

A forensic read of your production system - throughput, cost, and stability - for the moment a partner, publisher, or parent pulls back or the team is cut. Where the work actually bottlenecks, what it is costing you, and what to protect to keep the roadmap deliverable. It can be scoped to your partner-dependence risk: how much of the plan rests on one funder, and what happens to delivery if that funding stops. A decision-grade verdict, not a workshop.

Audit120,000 SEK
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Live-Service / Crisis Audit
2 weeks · can start this week

For a studio with a live game on fire, including one whose funder has pulled back or whose team has been cut: incident patterns, release pipeline, patch cadence, and governance. A clear diagnosis of why the operation is bleeding and what to change first, so the live roadmap stays deliverable.

Audit120,000 SEK

Live incident right now? Email me - I respond within 24h

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Workshops & Facilitation
Half or full day

Facilitated sessions for studios, publishers, and incubators: design sprints, business-model canvas, and team-formation cohorts.

Workshopsfrom 12,000 SEK/day

Engagements are scoped individually and paid in cash.

How it works

Low-commitment entry. A real relationship if it is working.

Step 1Audit (2 weeks)

Fixed price, fixed scope. A clear verdict on what is broken, what to do about it, and what the roadmap can still carry.

Step 2Decide

Most studios act on the audit themselves. Some want help executing.

Step 3Embed (optional)

Fractional COO/EP - two days a week - to install the fixes and keep the roadmap deliverable with the team you have.

No retainers you cannot see the value of.

Pricing

Transparent anchors.

EngagementFormatAnchor price
Production System Audit2 weeks120,000 SEK
Live-Service / Crisis Audit2 weeks120,000 SEK
Workshopsper dayfrom 12,000 SEK
Fractional COO / Chief of Staff / EPmonthly, ~2 days/wkfrom 104,040 SEK/mo

Audits are fixed-price and fixed-scope - no overruns. Every engagement scoped individually and paid in cash.

Mode

I drive. I don't advise from the side.

GameCraft is a fractional executive producer or studio lead with actual authority, for a company that wants the fix run rather than described. That is the distinction worth settling in the first ten minutes: am I here to tell you, or to do it?

Why me

I'm Alexander Strandberg. Since 2014 I've been a Production Leader in AAA games - at Avalanche Studios, Ubisoft, and Sharkmob - running live-service production, scaling technical teams, optimizing cost and protecting revenue, managing risk, and owning governance and C-suite stakeholder relationships with director-level reports.

I've run live-service production for two major products - as Production Manager on Ubisoft Connect and Executive Producer on theHunter: Call of the Wild. I've scaled organizations up and down through volatility - shifting player needs, technical pivots, and team change - and I've consistently replaced narrative-driven debate with factual, data-grounded decisions.

What I'll own with you: production-system design for throughput, cost and stability · people and performance · live-service operations and releases (incidents, pipelines, patching, DLC).

What I won't pretend to be: I'm a production and operations leader, not a fundraising advisor - if you need that I'll happily connect you to the right people.

Questions

Common questions.

What is a production audit?
A two-week, fixed-scope forensic read of your studio’s production system - throughput, cost, and stability. It ends in a prioritized bottleneck map and decision-grade recommendations: where the work actually stalls, what it is costing you, and what to fix first. It can be scoped to your partner-dependence risk, for a studio whose plan rests on one publisher or parent. It is a diagnosis, not a workshop.
How much does it cost?
The Production System Audit and the Live-Service / Crisis Audit are 120,000 SEK, fixed price and fixed scope - no overruns. Workshops start from 12,000 SEK/day. Embedded fractional leadership (COO / Chief of Staff / Executive Producer) starts from 104,040 SEK/month at roughly two days a week.
What is a fractional COO or Executive Producer?
Senior operating leadership embedded in your studio part-time - around two days a week - running live-service, designing the production system, scaling teams up or down, and holding governance and C-suite cadence. You get experienced production leadership without the cost or commitment of a full-time C-suite hire.
How quickly can you start, especially in a crisis?
A Live-Service / Crisis Audit can start within the week. If you have a live incident right now, email alexander@gamecraft.se directly and I respond within 24 hours.
Who do you work with?
Games studios and game-tech companies - scaling teams up or down, controlling cost, fixing governance, running live-service at production scale, or holding a roadmap together after a partner, publisher, or parent pulls back - plus the founders and teams inside them, served through facilitated workshops.
Where are you based, and do you work remotely?
I’m based in Malmö, Sweden, and work with studios across Europe. The audit runs remotely, with on-site days where they help, and fractional engagements are a mix of remote and on-site.
What don’t you do?
I’m a production and operations leader, not a fundraising or investor-readiness advisor. If that is what you need, I’ll happily connect you to the right people.

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